How to measure results from your marketing strategy
1) Return on investment (ROI) ROI is a standard metric that evaluates how much you invested and spent on your marketing...
Year: 2024
Get Your Print Marketing Strategy 2023-Ready With These Top Tips
Digital marketing isn’t the be-all and end-all. As much as digital marketing activities are vital for businesses, print marketing also...
8 Proven Tactics to Increase Your Social Commerce Sales
More people are shopping online than ever before. Online sales are expected to make up 22.3% of retail sales overall...
A Huge Potential for Small Businesses
Referral marketing for small businesses differs from large corporations’ classic referral marketing campaigns. Although referral marketing has proven successful for...
Ultimate Guide to Writing Your First Email Newsletter
8 minute read time Campaign Monitor - Apr 27, 2022 Email newsletters often don’t bring immediate conversions or sales. They...
Is a Boycott an Act of Violence?
People tend to think of boycotts as classic non-violent direct action. Power to the people! and so on. Often, in...
Enhanced Mobile Experience with AR & AI
In recent years, we have seen a rise in the use of augmented reality (AR) and artificial intelligence (AI). These...
Does Cash Flow Affect My Business Loan Application?
By Bonnie Posted on April 6, 2022 When you apply for small business funding, lenders take a variety...
Corporate Leaders are Missing Important Digital Skills
Photo by Adeolu Eletu, Unsplash.com Writing for Learning Solutions, Pamela Hole explores the rising digital divide in the C-Suite. In...
Google Discover Changes “More Recommendations” Label To “More Products”
In March, I wrote a post about a button labeled "More recommendations" being surfaced in Google Discover. The call to...
