Extensions and souvenirs | Seth’s Blog

When a model is productive, there’s usually a wish to lengthen it.

Disneyland was an extension of Disney movies. It mirrored some of the magic of the films, but created a thing new and precious as well. Disneyland experienced some of the Disney essence and then developed one thing additive and new.

Apple did the identical factor with the Apple iphone in extending the model of the Mac.

On the other hand, the new Leica watch is merely a memento. It is not a much better watch. It’s not a lot more of a Leica than any of a dozen other overpriced watches could be found to be. It is simply there to remind you that you preferred the initial. It’s a souvenir of a sensation, not the creator.

Practically nothing erroneous with a souvenir. I’m guaranteed Leica will make a revenue from their watch with minor damage to the promise that the manufacturer by itself will make. But make far too numerous souvenirs and you turn out to be a hollow shell, squandering the probability to make the modify you look for.

The crappy t-shirt you acquired at your favorite musician’s concert is a memento, but they should not rely on that as their legacy or the motor of their progress.

All working day, unique creators have to make selections about what they’re heading to do up coming. Occasionally we can build an extension. And often, we decide to make a memento as an alternative.

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